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Katha / Sanskrit for story

AI video, crafted like cinema

We are a video studio. Our cameras run on code. We use the world's best video models, and we still treat every frame the way a film crew treats a take.

Katha showreel
REC / Reel 24
00:14:23:08
No AI look. Promise.
Brand films Performance ads Lookbooks Product reveals Social cuts Brand films Performance ads Lookbooks Product reveals Social cuts
/ our services

Meta ads, platform cuts, and everything in between

The paid playbook is broken

According to Indian e-commerce ecosystem data, Meta CPMs have scaled by 60% since 2023, while Google Shopping competition is wiping out D2C margins. Relying purely on basic media buying is no longer a viable strategy — creative is the only leverage left.

/ how we help

We bridge the gap between performance metrics and cinema-grade execution. Leveraging our creative framework, Katha engineers hook-first, platform-native video assets designed to lower acquisition costs, protect your unit economics, and reclaim your ROAS at scale.

/ 01 / Hero & flagship

Blockbusters built for your brand

This is pure, cinematic storytelling with custom scores and emotional gravity. Crafted to be more realistic.

Premium tier
/ 02 / Product films

Every pixel, pixel perfect

Hyper-polished product films and seamless lifestyle loops. Your product, reimagined in high-fidelity motion that makes people want to reach through the glass.

Story tier
/ 03 / Performance

Thumb-stopping creative that converts

High-energy, platform-native ads engineered to smash scroll fatigue in two seconds flat. Data-driven performance meets premium aesthetics.

Spark tier
/ 04 / UGC

Uncanny realism. Infinite scale

The raw feel of organic content, minus the bad lighting. Emotion-controlled AI presenters that look, speak, and connect like your brand's biggest fan.

Spark
/ 05 / Localise

One master take. A global audience

Ship one incredible film and adapt it to multiple foreign languages with flawless voice cloning and lip-syncing. No awkward dubs, just local impact everywhere.

Add on
/ 06 / Retainer

Your on-demand creative syndicate

An elite monthly partnership for brands shipping content weekly. Consider us your outsourced in-house team — always on, always iterating.

Monthly
/ our process

Brief to Film in 5 Days

A tight, four-phase pipeline that turns a Monday brief into a finished film by Friday. Human-led at every decision, AI-powered at every render.

01
Day 1 / Strategy

Brand Story & Narrative Strategy

A→ZBrief · audience · arc
02
Day 2 / Storyboard

Storyboarding & Visual Approval

▢▢▢Frames · refs · style locks
03
Days 3–4 / Multi model

Advanced AI Generation & Curation

∿∿∿Veo · Seedance · Kling · Runway
04
Day 5 / QC

Post-Production, Scoring & Human QC

QCScore · polish · sign-off
/ engagement

Every brand is different. So is every plan

We scope each project around your goals, formats, and volume — from a single hero film to an always-on monthly partnership. Tell us what you're building and our sales team will shape the right plan for you.

Get in touch with our sales team

Share a brief, a moodboard, or just the goal. We'll come back with the right scope, formats, and timeline — same day.

91%
lower cost than traditional video production
72%
ROAS lift on AI-optimised creative (2026 industry benchmark)
10x
faster delivery — production-quality films in days, not months
27
point quality checklist every Katha film runs through
/ ready when you are

Tell us the story
We bring the frames

Send a brief, share a moodboard, or describe the feeling. We reply the same day, every working day.

Start a project WhatsApp the studio